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Words are not just words, they are life.

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14 rules for an Effective Book Signing

The 14 Rules for an Effective Book Signing
(Most of these ideas come from Publicize Your Book!: An Insider's Guide to Getting Your Book the Attention It Deserves by Jacqueline Deval) Click here to buy this book from Amazon.com .

1. Don't ever just do a book signing—do a book event. Have a presentation, share some information about your subject, do something that will make people want to come.

2. If you are appearing on interviews that will air before your bookstore event, remember to mention the signing's date, place, and time. Alternately, before you start your interview, ask the host to mention the event.

3. Engage people who walk by your signing table by talking about your book or just being friendly.

4. Most bookstores will post signage about your appearance, but often these signs are placed around the store and not at the signing table. A simple blow up of your book jacket mounted on an easel board will help create a point of interest at your table. If your publisher doesn't make one of these for you, make one yourself. A color photocopy enlarged roughly to the size of a legal sheet of paper works just fine and, when you go on the road, it is easily portable in your suitcase.

45 Make lasting contacts of the bookstore staff by being memorable and polite. Make them into effective hand-sellers of your book by talking to them about the book and by taking an interest in them.

6. Practice your reading or talk ahead of time. Keep it short. Remember your job is to entertain and interest people in your book: A long speech will tire them and squelch any yearning to read the book, let alone spend money on it.

7. Cue your audience twice during your presentation that you will be happy to answer their questions at the end. Prearrange for a shill to ask a question if no one steps forward to ask the first question. Or break the ice by telling the audience that "people often ask me..." and asking the first question yourself. Another way of engaging with the audience is to plant your talk with some tantalizing points of interest that you don't explain in detail. Inevitably someone in the audience will ask you to elaborate. For example, you might say that it was essential that you publish this book before you turned forty, and then leave the somewhat mysterious comment hanging unexplained. You will most certainly be asked about why you had to publish with such urgency. You've led your audience into dialogue with you.

8. Be gracious to all customers who approach you, even if they only want directions to the bathroom.

9. Collect names and addresses of members of the audience, or better yet collect e-mail addresses for your database. If you have a seated audience, circulate a sign-up sheet, or place a collection bowl at your table for business cards to build your mailing list.

10. Thank the staff and the audience. Send thank-you notes to the staff. Or take pictures of yourself with the bookstore clerks and send the photos along with your thank-you notes.

11. With a smile on your face and a relaxed attitude, you will make the audience feel comfortable. If you show your anxiety, you will make the audience anxious.

12. Play to your audience's mood. If you sense restlessness, keep your talk engaging, lively, and short.

13. As people approach you to sign your book, engage them. Ask how they'd like the book personalized, or what else they like to read, or how they heard about the event (to learn what publicity is working). Creating a memorable event is one way to keep people talking about you. Keep the conversations brief if you happen to have a long line of people waiting for signed copies.

14. Ask the staff if you can sign any unsold copies, which will be stickered and displayed up front.


 

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Forum

Is Your Book and Ebook?

Ebooks are a fantastic way to quickly bring your writings to market. Have you considered writing and publishing an ebook? Continue

Tagged: make money online, special reports, ebook, ebooks, self publish

Started by jawar 5 hours ago

Are you writing for money?

If you're not writing for money, why don't you give away your book for free? Make Money Self Publishing Make Money Online Goldmine Continue

Tagged: make money online, make money self publishing, make money on the internet

Started by jawar 5 hours ago

Success and Failure
1 Reply

Becoming very successful eludes most of us, after years of hard and continued efforts. However, failure is so easy to obtain. Why? Failure is always there and it grabs a hold and seems to never let... Continue

Started by George Wilder Jr.. Last reply by jawar 5 hours ago.

Blog Posts

Raw Deception Two

She is diabolical, she is deceitful, she is dreadful, she is a killer, and she's a mother that no child wants to have. She is the nightmare no real man wants to have. Kidnapping and murder have devoured her fat soul. My skillfully written crime fiction novel is heart pounding, thought provoking, jaw dropping, and wickedly informative. Its funny buy very serious. In Raw Deception Two, Dee Moore is going to get very pissed. She meets and falls in love with her garbage man and he winds up breaking… Continue

Posted by George Wilder Jr. on May 9th, 2008 at 10:59am — No Comments (Add)

Keeping women and vulnerable adults safe - don't be a victim

It is very good to be aware of where our children are and what they are doing; but what about women and other vulnerable adults staying safe as well? As adults, we are the only ones who can tell ourselves what we can do to stay safe. Here are a couple of pointers: Don’t park in an area that will be dark and shielded from view, especially if you know it will be after nightfall when you go to retrieve your car. Use valet parking when it is available. Always be aware of your surroundings, and thi… Continue

Posted by Zada Connaway on May 9th, 2008 at 7:40am — No Comments (Add)

Mother's Day Writings and Writings for Mothers by Afrika Midnight Asha Abney

Greetings To All Mothers, I invite you to check out several writings that I written for Mother's Day and for mothers. Among them include: A Message to All Mothers - http://clearblogs.com/afrikamaabney/107832/A+Message+to+All+Mothers.html Happy Mother's Day - http://clearblogs.com/afrikamaabney/107361/Happy+Mother%26%23039%3Bs+Day.html Mother's Day - http://clearblogs.com/afrikamaabney/105253/Mother%26%23039%3Bs+Day.html Eyes of A Mother – http://clearblogs.com/afrikamaabney/88683/Eyes+of+a+… Continue

Posted by Afrika Midnight Asha Abney on May 9th, 2008 at 6:20am — No Comments (Add)

CHAPTER ONE SNIPPET VAMPIRES QUEST

France: Chateau Grimaldi October 1898 Henri Gramaldi, the patriarch of the Grimaldi clan paced the ancient hallway of Chateau Gramaldi. The Grimaldi's had tried to live in peace among the villagers since he built the chateau in 1620 for Serifina his life mate. But now a village girl was missing, taken from her bed while she slept. He knew chaos would soon ensue.The villagers would be quick to accuse one of their three sons, all bearers of the Grimaldi Curse, all vampires. He must protect his son… Continue

Posted by Debra Ann Elliott on May 7th, 2008 at 1:14pm — No Comments (Add)

Self-Published Author Wins Prestigious National Award

According to this morning's Globe and Mail Continue

Posted by Mark David Gerson on May 1st, 2008 at 3:04pm — No Comments (Add)

Happy New Year from Ladies' Success Magazine

Happy New Year from Ladies’ Success Magazine

“We all have FACETS, we all go through PHASES and we are all going to be TRANSFORMED.” those are the beautiful words of the talented author, Virginia Terry whom I had the utmost pleasure of interviewing for January’s issue of Ladies’ Success Magazine. I invite you to come join Virginia and me, in our wonderful conversation. Her book of poetry and short stories, “Facets, Phases & Transformation” is an inspiration for everyone to behold.

Ladies’ Success Magazine is also proud to feature the National Bestselling Author of the Chicken Soup for the Gardener’s soul, Ms Cynthia Brian who submitted a very touching article recounting a stage in life we must all face someday.

Sally Edwards is a well known name when it comes to comedy. If you haven’t read some of her work, visit Ladies’ Success Magazine for a dose of humor that may be the one thing to put your day at ease.

Author, MJ Daley Prado has written a new book on one of the most daunting questions a child could ever ask: “Grandma, what is cancer?” Help support a worthy cause and buy a copy of this brilliant book.

www.ladiessuccess.com


Happy New Year

Bernice Angoh, Author of Lemonade Street and
Editor-in-Chief, Ladies’ Success Magazine

Authors On Tour

AOT #108: Mary Roach Podcasts Bonk: The Curious Coupling of Science and Sex

Mary Roach, “the funniest science writer in the country” (Burkhard Bilger of The New Yorker), is the author of Stiff: The Curious Lives of Human Cadavers and Spook: Science Tackles the Afterlife. Her writing has appeared in such publications as Salon, GQ, Vogue, and the New York Times Magazine. Roach discusses her new book [...]

AOT #107: Frances Richey Podcasts The Warrior: A Mother’s Story of a Son at War

Frances Richey reads from and discusses The Warrior: A Mother’s Story of a Son at War, her stunning, urgent, and heart-wrenching memoir, written in verse, about a mother who sees her son, a Green Beret and captain in the Army, go off for two tours of duty in Iraq. The Warrior centers around a [...]

AOT #106: Jane Smiley Podcasts Ten Days in the Hills

Pulitzer Prize-winning novelist Jane Smiley reads from and discusses the new paperback edition of her bestselling book Ten Days in the Hills. With its breathtaking passion and sexy irreverence, Ten Days in the Hills is “a blazing farce, a fiery satire of contemporary celebrity culture and a rich, simmering meditation on the price of [...]

AOT #105: Isabel Allende Podcasts The Sum of Our Days

Award-winning novelist Isabel Allende reads from and discusses her new book The Sum of Our Days, the sequel to her bestselling memoir Paula. In this heartfelt memoir, Isabel Allende reconstructs the painful reality of her own life in the wake of tragic loss-the death of her daughter, Paula. Narrated with warmth, humor, exceptional candor, [...]

AOT #104: Lisa Daily Podcasts Fifteen Minutes of Shame

Relationship expert and non-fiction author Lisa Daily reads from and discusses Fifteen Minutes of Shame, a hilarious debut novel that will delight fans of Jane Green and Sophie Kinsella. What happens when America’s favorite dating expert finds out on national television that her husband is cheating on her? Darby Vaughn’s fifteen minutes of fame [...]

writers Weekly

Amazon / BookSurge Update for the Week By Angela Hoy

All's quiet on the Amazon / BookSurge front. They haven't removed any more publisher buy buttons...but they also haven't rescinded their threats. So, we're proceeding as if they are still planning to taking unfair and possibly illegal action against POD publishers... Word from the inside is that they have yet another contract version coming out this week. I wonder if the terms are any better than the previous numerous versions of their ridiculous contract and if they'll be offering better terms to POD publisher who have already signed previous versions? Alas, it appears Amazon has their hands full with other matters of late. New York State recently claimed Amazon must collect and pay New York sales tax. Amazon responded by suing New York State. You can read that story HERE. The Great State of Texas (where I was raised) is wondering why Amazon isn't collecting and paying Texas sales tax...since they do have a facility in Texas. You can read that article HERE. Hey, Amazon! Collecting and paying sales taxes in a state where you have a physical location is Business 101! If you played fair and followed the rules, perhaps you wouldn't be getting so many letters from customers, authors, publishers...and government entities! More news as it develops. The Amazon BookSurge Information Clearinghouse is HERE. P.S. If you haven't yet forwarded your complaint about Amazon/Booksurge to the feds, please do so immediately! E-mail antitrust.complaints - at - usdoj.gov Mail Citizen Complaint Center Antitrust Division 950 Pennsylvania Ave., NW Room 3322 Washington, DC 20530 Phone 1-888-647-3258 (toll free in the U.S. and Canada) or 202-307-2040

Publisher's Desk For May 14th

WANT TO WRITE A TRAVEL GUIDEBOOK? New book! Crafting the Travel Guidebook: How to Write, Publish & Sell Your Travel Book. See a free excerpt in today's issue of WritersWeekly! Read more about this book at: http://www.writersweekly.com/books/3428.html SUMMER 24-HOUR SHORT STORY CONTEST The WritersWeekly.com Summer 2008 24-Hour Short Story Contest is now open for entrants! Each contest is limited to 500 entrants. Contests usually fill up (it's tons of fun!), so don't delay if you want to participate. 1st Place: $300 2nd Place: $250 3rd Place: $200 You can see the list of 85 prizes and sign up here: http://www.writersweekly.com/misc/contest.html DO YOU PAY WRITERS? Email your ad to us and we'll run it at no charge. Send it to: angela - at - writersweekly.com MAKE A SOLDIER SMILE!! Read their wants and needs at this great website: http://www.anysoldier.com/index.cfm WANT YOUR WRITING-RELATED BOOK SOLD ON WRITERSWEEKLY? If you've written a writing-related book and own your electronic rights, contact angela - at - writersweekly.com. WritersWeekly.com and Booklocker.com do NOT charge setup fees to list and sell non-fiction ebooks, and don't take any rights. And, you can cancel at anytime. ARE YOU MISSING THE PARTY? The Freelance Writing Forum is very active and we'd love to have you join us! http://www.writersweekly.com/phpBB2/viewforum.php?f=15 NEED OUR ADVERTISING RATES? See: http://www.writersweekly.com/misc/adrates.html WRITER'S GUIDELINES DATABASE http://forums.writersweekly.com/viewforum.php?f=12 WHAT ARE THE CURRENT BEST SELLING EBOOKS AT WRITERSWEEKLY? FREE EXCERPTS OF ALL BOOKS available at the links below. 1. 24-HOUR SHORT STORY CONTEST ENTRY FEE - $5 http://writersweekly.com/books/678.html Entry fee and contest guidelines ebook. 2. The Easy Way to Write & Sell eBooks http://writersweekly.com/books/2679.html Learn how to write an eBook people will want to read, publish it in an easy-to-read format, and market it so it will sell. 3. BAM: BOOK A MONTH http://writersweekly.com/books/3024.html "It's not difficult to write a full-length commercial novel in one month if you do the hard work up front. I know--that's what I do." -Cyn Mobley 4. BOOK PROPOSALS THAT WORKED! Real Book Proposals That Landed $10K - $100K Publishing Contracts by Angela Hoy http://writersweekly.com/books/3332.html Want to read book proposals that landed these contracts? Simon & Schuster - $100,000 Osborne/McGraw-Hill - $19,500 Random Nouse - $15,000 and more? Click here for an entire list: http://writersweekly.com/books/3332.html 5. QUERY LETTERS THAT WORKED! Real Queries That Landed $2K+ Writing Assignments http://writersweekly.com/books/1409.html In these pages, you'll find real query letters that landed real assignments for national magazines, websites, and corporations, including: Woman's Day - $2,800; Redbook - $3,500; Ladies Home Journal - $3,000; Health Magazine - $2,000; Natural Remedies - $11,300; and more! FREE EXCERPTS OF ALL BOOKS available at the links above.

Shark!

We got up at the crack of dawn, kissed Richard and Mason goodbye (that type of boating is not good for toddlers), and drove to the dock...

Don't Invite a Lawsuit with Your Memoir By Angela Hoy

We recently received an angry email from a woman who claimed her father's book, which we published, constituted a violation of her privacy...
 
 

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